HK Stock Market Move | BLOKS (00325) rose by more than 8%, the company has outstanding capabilities in commercializing its IP, institutions are optimistic about its benefiting from the rapid development of the industry.

BLOKS (00325) rose more than 8%, as of the time of writing, it rose by 8.09% to HK$109.6, with a trading volume of HK$1.6 billion. On the news front, Guosen believes that as a leading role-playing toy company, the company is expected to fully benefit from the rapid development of the industry. At the same time, the company is actively promoting the construction of its IP matrix, brand promotion, and channel expansion, laying a solid foundation for future sustained growth. Founder believes that under the emphasis on stimulating domestic demand policies, new consumption high elasticity sectors and thematic market opportunities are favored. Under economic and employment pressure, the demand for IP trendy toys and cross-border economy among young people has increased, the industry is prosperous, and it is expected to contribute flexibility in terms of fundamentals and valuation. BLOKS' performance in 2024 showed that the group achieved revenue of RMB 2.241 billion, a year-on-year increase of 155.6%; adjusted annual profit was RMB 585 million, a year-on-year increase of 702.1%; the net loss attributable to the parent company was RMB 401 million, a year-on-year increase of 94.59%. Cinda believes that the company's strong IP commercialization capabilities are leading the development of the block toy industry. The product barriers and brand value of BLOKS are still underestimated, the IP commercialization strategy is gradually mature, and platform development has taken shape, showing confidence in the company's explosive potential in the future.