Chongqing Sokon Industry Group Stock (601127.SH) released the February production and sales report, and new products hit the market. Institutions continue to be optimistic about future sales growth.

On March 13, Chongqing Sokon Industry Group Stock (601127.SH) released the February 2025 production and sales report. The Wanjie product matrix recently expanded with the release and pre-orders of the Wanjie new M5 Ultra, Wanjie M9 2025 edition, and Wanjie M8. The Wanjie M9 2025 edition will be the first to be launched on March 20. The new product launch of the Wanjie M8 has become a hit. The latest data shows that within a week of opening pre-orders, orders for the new flagship SUV have exceeded 58,000 units, with plans to launch in April this year. The new car is positioned as the "family smart flagship SUV" and has been praised as the "all-round car king", aiming to create a more intelligent, safe, and comfortable new travel experience for users. Orders for the Wanjie M9 2025 edition have exceeded 30,000 units and will be launched on March 20. The new car not only features a new Jinrui red color in appearance but also incorporates ten new cutting-edge technologies, providing users with a continuously leading luxury experience. It is worth noting that since the large-scale deliveries started in March 2024, the Wanjie M9 has consecutively been the sales champion in the Chinese market for luxury cars in the 500,000-level segment for 11 months, achieving a milestone in the high-end development of independent brand models. The new Wanjie M7 has also been leading in the 300,000-level new energy vehicle market, continuously breaking the sales records of luxury brands from Shanxi Guoxin Energy Corporation. Institutions are bullish on the future growth of Chongqing Sokon Industry Group Stock. The impressive orders received for the new products have led to positive outlooks in several research reports. Founder's latest report believes that the launch of the Wanjie M8 further enhances the Wanjie product matrix, and with the strong growth in orders since the pre-order opening, it is expected to become another popular model after the Wanjie M7/M9. Currently, the scarcity and brand premium in the high-end market for the Wanjie brand remain clear, profitability continues to improve, and Chongqing Sokon Industry Group Stock has been given a "strong buy" rating. Guolian Minsheng Securities also believes that the order numbers for the Wanjie M8 and the Wanjie M9 2025 edition show the strong brand power of Wanjie in the luxury SUV market. With the successive launch and release of new Wanjie cars, Chongqing Sokon Industry Group Stock is expected to enter a strong new car cycle, further consolidating Wanjie's position in the high-end luxury SUV market. They are optimistic about the company's future sales growth and maintain a "buy" rating. With the deep penetration of intelligent technology in products and the comprehensive expansion of market channels, Chongqing Sokon Industry Group Stock is not only gradually expanding its market share in the luxury car market but also solidifying its strong position in the industry with steady steps, driving the brand continuously upward.