51 CREDIT CARD (02051) entered into a "Strategic Cooperation Framework Agreement" with Vala Technology and Henan Automobile Investment Group.

date
01/04/2025
avatar
GMT Eight
51 CREDIT CARD (02051) announced that its automotive business "Vala" has launched the industry's first original factory upgradable new energy multi-functional vehicle. During the first quarter of 2025, the group delivered 99 Vala cars in bulk to ordering customers and obtained 190 car purchase orders, accumulating a total of 442 car purchase orders historically. Currently, the group is working with partners to increase production capacity and optimize delivery processes to speed up vehicle delivery and allow more customers to experience the lifestyle changes brought by Vala cars as soon as possible. As of March 31, 2025, the group has successfully recruited 110 co-creators who are passionate about the Vala lifestyle. Through their personal experience using Vala and their influence on various social platforms and offline, they promote and sell Vala cars. With more co-creators joining and the number of deliveries gradually increasing, the mobile store model of Vala has begun to scale, showcasing Vala to more potential customers who aspire to the Vala lifestyle. The group has launched a WeChat Mini Program "valalife" for Vala cars, offering various ordering and partnership options. As of March 31, 2025, the valalife mini program has attracted approximately 50,000 registered users. In addition, Vala has gained widespread attention with its unique space design and car lifestyle, sparking enthusiastic responses on social media platforms. As of March 31, 2025, Vala's total number of fans on various social platforms has reached approximately 1.61 million, with the cumulative views of related videos exceeding 350 million. In March 2025, the group's wholly-owned subsidiary, Hangzhou Vala Network Technology Co., Ltd. (Vala Technology), signed a "Strategic Cooperation Framework Agreement" with Henan Automobile Industry Investment Group Co., Ltd. (Henan Automobile Investment Group). The two parties will collaborate comprehensively in capital and business operations in the research and development, manufacturing, and operation of new energy Vala models based on the existing models of Henan Automobile Investment Group's subsidiaries combined with the Vala lifestyle concept. Henan Automobile Investment Group is a wholly-owned subsidiary of Central Plains Yu Investment Holding Group Co., Ltd. (Central Plains Yu Investment Group). Central Plains Yu Investment Group was established in May 2011 and is a provincial-level investment and financing company approved by the Henan provincial government, with significant advantages in resource integration in the automobile industry chain. By partnering with Henan Automobile Investment Group, the group can leverage its rich resources and advanced experience in the automotive industry to enhance the innovative capabilities and product competitiveness of its Vala business, further deepening the group's strategic layout in the automotive industry. Vala is an important part of the group's outdoor business sector. The group upholds the concept of "redefining the automotive lifestyle" and is committed to transforming cars from a single mode of transportation into a multifunctional mobile space. In addition to outdoor camping scenarios, users can enjoy comfortable, convenient, and personalized multifunctional spaces in a variety of scenes such as office negotiations, business meetings, family entertainment, dining, resting, sleeping, hanging out with friends, watching movies, singing karaoke, outdoor travel, and market stalls using Vala, opening up endless possibilities for the extension of urban lifestyles.

Contact: [email protected]