Industry insiders: The fund sales market will usher in a transformation from being "sales-oriented" to being "investor profit-oriented".

Recently, several fund companies have announced the termination of their distribution partnership with Minshang Fund Sales Co., Ltd. Prior to this, many fund companies have also terminated their contracts with more than ten fund distribution agencies, including China Merchants Fund, Yixin Puzi Fund, and Kaishi Wealth, accelerating the survival of the fittest in the fund sales market and intensifying the Matthew effect. At the same time, on May 7, the China Securities Regulatory Commission released the "Action Plan for Promoting High-Quality Development of Publicly-Offered Funds", which for the first time proposed the establishment of a classification evaluation mechanism for fund sales agencies, adding to the imminent reform of publicly-offered fund sales fees. Industry insiders believe that the fund sales market is poised for a transition from being "sales-oriented" to "investor-profit-oriented."