Turkish Tourism Promotion and Development Agency made its third consecutive appearance at the ITB Shanghai.

Recently, the 2025 ITB Shanghai International Tourism Exchange Exhibition opened at the Shanghai World Expo Exhibition Center. The Turkish Tourism Promotion and Development Agency, together with the national flagship airline Turkish Airlines and many tourism companies, appeared for the third consecutive year with the GoTrkiye brand booth, showcasing Turkey's rich tourism resources from cultural heritage to luxury travel, as well as destination promotion projects tailored for the Chinese market, further deepening cooperation with the Chinese tourism market.