Institution: Global high-end smartphone market sales in the first half of 2025 increased by 8% year-on-year.

Market research firm CounterPoint Research released a report stating that in the first half of 2025, global sales of high-end smartphones increased by 8% year-on-year, reaching the highest level in history, far exceeding the overall smartphone market during the same period. In terms of brands, Apple still ranks first, with a year-on-year growth of 3%, occupying 62% of the high-end market share. In terms of growth rate, Samsung increased by 7% year-on-year, Huawei by 24%, Xiaomi by 55%, and Google by 105%.