Lates News

date
22/08/2025
Morgan Stanley released a research report pointing out that the growth prospects for Lao Feng Xiang's gold brand in the second half of the year are solid due to its strong brand power and execution capabilities. However, with the company's expansion in the mainland slowing down, the market should start to shift its focus to the company's capital management and growth prospects for next year. Lao Feng Xiang's overseas expansion potential is significant, but execution will be crucial. The company's famous Chinese cultural heritage may require more consumer education to prevent excessive localization or the impact on brand image. The report also mentioned that the company's stock price has dropped 31% since the peak in early July. Considering the volatility of the stock price and short-term profit risks, the valuation is still not attractive enough. The stock has increased 19 times since its listing in June last year, and has also increased by 2.11 times this year. The report believes that the market may be focusing on medium-term growth visibility, which is relatively unclear in terms of macro trends and company strategies. The target price has been adjusted from HK $1055 to HK $925 per share for the company's earnings forecast from this year to 2027, with a target price equivalent to a forward P/E ratio of 22 times next year's forecasted earnings growth of over 30%, reflecting lower earnings growth visibility and maintaining a "in line with the market" rating.