It is rumored online that BYD will sponsor the Chinese national team of the Chinese Football Association, with an amount of approximately 75 million yuan over 5 years.

On the evening of July 18th, it was reported that BYD will sign a five-year contract with the Chinese Football Association (CFA) to become the official partner of the Chinese national team. Without any surprises, they will provide approximately 15 million RMB in sponsorship to the Chinese national team each year, which will not only support the Chinese men's team in their quest for the next World Cup, but also provide support for the development of national teams at all levels for men and women. Sina Technology reached out to BYD for confirmation, but as of the time of publication, the company has not responded. It is reported that the commercial rights of the senior cooperation partners of the Chinese national team in 2025 are priced at 30 million RMB per year, while the official partners are priced at 15 million RMB per year.