Li Xiang: Without the popularity of Xiaomi, it is not possible to achieve direct large orders.
The CEO of Ideal Car, Li Xiang, posted on Weibo that the Ideal i8 has started pre-orders today. The vast majority of Chinese car companies have this pre-order phase. We currently don't have the popularity of Xiaomi, so we cannot skip pre-orders and go straight to large orders; nor can we do it like Tesla, skipping both pre-orders and even launch events, directly selling on the official website. Li Xiang expressed the hope that through the joint efforts of all Ideal Car colleagues, we can also achieve in the future: no pre-orders, no launch events, directly selling on the official website.
Latest