Guangzhou Game Overseas Expansion Index Released: Strategy games lead the way, AI become growth engine.

The Guangzhou Game Industry Association and 23 other organizations jointly released the 2025 "Guangzhou Game Going Abroad Index" at the 21st Shenzhen Cultural Expo on the 24th, showing that Guangzhou companies have performed well in the SLG track, maintaining a top three position globally. The growth rate of the game industry in Guangdong has exceeded the national market level. With the support of companies such as Tencent, NetEase, and 37 Interactive Entertainment, the influence of Chinese self-developed games continues to rise. The total revenue of the game industry in Guangzhou is about 140.667 billion yuan, with overseas revenue of Guangzhou game companies reaching 19.058 billion yuan, accounting for about 45% of the total revenue of out-of-province game companies. The "Guangzhou Game Going Abroad Index" shows that many game companies are located in Keyun Road and Pazhou in Guangzhou, attracting a large number of talented individuals and resources, resulting in a significant cluster effect. Guangzhou game companies actively embrace new technologies such as AI, emphasizing the deep integration of games and technology, and actively promoting technological innovation. The government has introduced multiple policies to support the development of the game industry.