OpenAI's first consumer device resembles a donut and is priced at over $300.

According to informed sources, OpenAI's highly anticipated new device will feature a unique shape and moving parts, giving it more distinct personality traits, with a price tag potentially exceeding $300. The individuals, who requested anonymity due to confidentiality surrounding the work, indicated that the product is fundamentally a smart speaker without a screen, resembling a donut and approximately the size of a hockey puck. The design concept aims to allow users to hold the device in one hand and move around the house. OpenAI is looking to break new ground with this product, scheduled for release in 2027. The sources stated that the device will be positioned as a computer centered around artificial intelligence, capable of helping users complete various tasks. The appearance design is also expected to help it stand out among existing smart speakers, a category primarily dominated by Amazon and Google under Alphabet Inc.