Dou bao has registered multiple homophone trademarks.

According to media reports, recently, some analysts believe that ByteDance commercialized its profit model too early, which may cause it to lose its leading position in the fiercely competitive consumer artificial intelligence market in China. Tianyancha App shows that DouBao's affiliated company, Beijing Chuntian Zhiyun Technology Co., Ltd., was established in July 2023, with Yan Lin as the legal representative and a registered capital of 1 million RMB. Its business scope includes computer system services, data processing services, software development, etc., with Beijing Douyin Information Service Co., Ltd. holding shares. Intellectual property information shows that the company has successfully registered multiple trademarks such as "DouBao" "Dou Bao" and "Dou Bao," involving international classifications of office supplies, website services, etc.