Hema apologizes for the "fenmuer label design": all products have been taken off the shelves.

Recently, a pink wood ear product under the Hema brand sparked controversy due to its label design, with many netizens criticizing the label as vulgar and suggestive. On the evening of the 25th, Hema stated that they sincerely apologize to the general public and consumers for the discomfort caused by the product label. Hema stated that the related product has been removed from shelves after receiving feedback, and they are conducting an internal review and improvement of the shelf audit process. Hema firmly opposes displaying and conveying vulgar and negative information, and will continue to strengthen the quality and label review of products to prevent similar situations from happening again.