National Bureau of Statistics: The online short drama market is quite popular, with online short drama platforms seeing a growth of over 30% in transaction volume in January and February.

date
16/03/2026
On March 16, Fu Linghui, spokesperson of the National Bureau of Statistics, chief economist, and director of the Department of National Economic Comprehensive Statistics, stated at a press conference of the State Council Information Office that since the beginning of this year, the online short drama market has been quite hot. Platform monitoring shows that the transaction volume of online short drama platforms has increased by more than 30% in January and February. At the same time, the promoting effects of green consumption, healthy consumption, and first-tier economy on consumption are also constantly being highlighted.