Marketing tactics of height increasing institutions More than 614,000 healthcare-related companies have had abnormal operations.

An investigation by reporters at the evening party found that some height-increasing institutions not only deceive teenagers, but also claim to be able to increase the height of adults by closing the epiphyseal plates. The head of the Dejirui headquarters admitted that increasing height in adults only straightens the bones, and the so-called opening of closed epiphyseal plates is a deception; the head of the Yingruike further claimed that they can "increase height by closing", their plan includes metaphysics, but lacks scientific basis and medical support, frankly admitting that they are only in it for the money. Businesses take advantage of people's height anxiety to set up scams. As of the end of the investigation, Dejirui, Anlishen, Yingruike and other height-increasing stores continue to join and expand, deceiving consumers and making huge profits through sales tactics and false advertising. Data from the professional version of Tianyancha shows that as of now, China has over 17.195 million healthcare-related enterprises. In terms of regional distribution, Guangdong, Shandong, and Henan are the top three regions with the most healthcare-related enterprises, with over 1.685 million, 1.575 million, and 1.202 million respectively. Tianyancha's risk assessment indicates that among healthcare-related enterprises, 1.37% have been involved in legal disputes, 3.57% have experienced operational abnormalities, and 1.13% have been subject to administrative penalties.