Xinhua Commentary | "Apple Tax" Reduction: Anti-monopoly compliance is a "core course" for the long-term development of enterprises.

Xinhua News Agency's article stated that Apple announced it will reduce the commission rate of its App Store in China based on communication with Chinese regulatory authorities. The standard for different types of developers will be lowered from the current 30% to 25% and 15% to 12%. The so-called "Apple tax" is a joke within the industry, but in reality, it is a mandatory fee that this tech giant imposes on developers, which has long been criticized. From the extent of the adjustment and the public statement, Apple's move this time is a positive response to market demand and a strategic adjustment in response to anti-monopoly pressure in China, which will help reduce operating costs for developers in our country and enhance consumer welfare. For companies, compliance with anti-monopoly regulations is not an "optional course," but a "required course." Only by holding the bottom line and respecting the rules can companies move more steadily and farther. With the normalization and systematization of anti-monopoly supervision in China's platform economy sector, there will be more effective measures to maintain market fair competition order and ensure the smoothness and efficiency of the economic cycle, allowing more companies to achieve better development in the vast Chinese market.