Jingji Ribao Jin Guanping: Boosting holiday consumption should break free from the short-sighted mindset of "earning while spending."

As the Spring Festival approaches, many places have launched consumer subsidies, consumer coupons and other activities to promote holiday market prosperity and stimulate consumer activity, achieving good results. However, it is also important to see that in some areas, there is a lack of innovation in consumer scenarios and a weak attraction to consumers from other areas, leading to a lack of sustained consumer vitality release, reflecting to some extent the existence of short-term stimulus thinking in boosting holiday consumption. Consumerism is an important lever to meet the needs of the people for a better life. For consumers, the pain points of holiday consumption often lie in the details. Only by breaking away from short-sighted thinking like "short-term stimulus" and "making one earn one" can these consumer pain points be addressed, in order to create new demand with high-quality supply and promote stable and healthy growth in consumption.