Officials in charge of the National Development and Reform Commission answered questions from journalists regarding the "Rules on Pricing Behavior of Internet Platforms".

According to the Wise Finance APP, the National Development and Reform Commission, the State Administration for Market Regulation, and the Cyberspace Administration of China jointly released the "Internet Platform Pricing Behavior Rules" (referred to as "Behavior Rules" below). The relevant person in charge of the National Development and Reform Commission answered questions from reporters, saying that the National Development and Reform Commission, the State Administration for Market Regulation, and the Cyberspace Administration of China will strengthen departmental coordination, fully leverage the self-discipline role of the industry, guide localities to strengthen market inspections and supervision checks, urge platform operators and operators within the platform to standardize pricing behavior, and promote the implementation and effectiveness of various regulatory requirements. Firstly, carry out policy promotion. Around standardizing the price competition order in the platform economy field, protecting the legitimate rights and interests of consumers and operators within the platform, policies will be promoted to encourage operators to operate in compliance with the law. Secondly, promote industry self-discipline. Fully utilize the role of industry associations and chambers of commerce to encourage relevant operators to comply with regulatory requirements and consciously regulate pricing behavior. Thirdly, strengthen monitoring and evaluation. Closely monitor the pricing competition in the platform economy field, track and evaluate the implementation of the "Behavior Rules," and promptly discover problem clues. Fourth, strengthen regulatory enforcement. Implement the regulatory measures proposed in the "Behavior Rules", investigate and deal with price violations in accordance with the law, and maintain a fair competition market environment.