KIDSLAND INTL (02122) enters the TCG arena, reaching a cooperation agreement with the top global IP Pokmon for operational services.

KIDSLAND INTL (02122) announced that Kai Zhile will strategically position itself in the Trading Card Game (TCG) market, and in the initial stage, it has reached a cooperation agreement with the global top IP Pokmon for operational services. On September 10, 2025, the first official Pokmon card store in Beijing officially opened at the Huiju Shopping Center in Beijing. According to industry data, the global TCG market exceeded $12 billion in 2024, with the Chinese market showing a growth rate of over 40% for three consecutive years. Card games, with their strong social attributes, collectible value, and trend towards e-sports, have become a new favorite of Generation Z consumers. Kidsland has keenly seized this opportunity and hopes to enter the TCG market through cooperation with top brands, aiming to build a complete business chain covering offline sales, experiential events, and tournament operations. The Pokmon official card store is an original creation of Pokmon (Shanghai) Toys Co., Ltd., integrating retail, card battles, and social interaction into an immersive experience space, providing Pokmon trainers with card game experiences, merchandise sales, and tournament activities. It consists of two core components: TCG experience, providing activities for beginners, card battles, and official tournament experiences; merchandise sales, offering Pokmon trading cards, card game peripherals, and other Pokmon original and licensed merchandise. The board of directors believes that Pokmon, as one of the most influential IPs globally, aligns well with Kidsland's mission of "creating a high-quality play life". With over twenty years of experience in the Chinese toy market, Kai Zhile will fully support the expansion of Pokmon official card stores in mainland China, leveraging industry expertise and comprehensive resources. In the future, Kai Zhile will continue to deepen cooperation with Pokmon in various aspects such as store operations and channel distribution, expanding the scope of collaboration.