Add AI marketing firepower to Agentforce! Salesforce (CRM.US) acquires Braze (BRZE.US) at a 58% premium, with an enterprise value of nearly $5.7 billion.

date
20/10/2026
Zhitong Finance APP has learned that Salesforce (CRM.US) has agreed to acquire Braze (BRZE.US), an AI-driven platform for marketers, for an enterprise value of nearly $5.7 billion.