Jia Guolong established a new company specializing in braised noodles at tianbian called Xiyuefendou under his name.

Tianyancha App shows that recently, Inner Mongolia Xiyue Struggle Catering Co., Ltd. was established, with Qin Yongjun as the legal representative. The registered capital is 1 million RMB, and the business scope includes catering services, food business management, and alcohol sales. It is jointly owned by Jia Guolong Tianbian Braised Noodles affiliated company Tianbian Brand Management Co., Ltd., and Qin Yongjun.