Head of liquor companies fade out, "Cold and warm" intertwined at the National Spring Sugar and Liquor Fair.

As the "vane" and "barometer" of the liquor industry, the 114th National Sugar and Wine Commodity Fair opened in Chengdu on March 26. It should have been the annual feast of the industry, but this year there is a "calm" atmosphere different from the warm spring sun. This session of the Sugar and Wine Fair presents a completely different pattern from previous years: the core hotel exhibition area has sparse crowds, top liquor companies are fading out, and distributors are cautious in observing; the main venue is still crowded, and the food and beverage exhibition area remains popular. Many large liquor companies choose to fade out of the hotel exhibition area, indirectly confirming that the liquor industry is undergoing a deep adjustment in the past decade.