Shanghai: Launching Shanghai customized brand, establishing unified logo and certification system.

The Shanghai Municipal Commission of Commerce issued the "Overall Plan for Promoting the Quality and Expansion of Customized Products in Shanghai" on the 13th. The plan proposes to launch the Shanghai customized brand and establish a unified logo and certification system. It will design and release a unified visual logo system called "Shanghai Style", create an overall brand image with global recognition and widespread adaptability. It will also establish a "Shanghai Customized" service certification evaluation system, where market entities or products that have been certified will be included in the official recommended list and authorized to use the unified logo, with regular reassessments and dynamic management.