Youpei raised prices for the first time in the new year, with an increase of about 10-40%, and some products exceeded 3000 yuan.

Junpei Jewelry completed the first round of price adjustments for the new year. Prior to this round of price adjustments, many of its stores experienced long queues and many online products were sold out. The price increase for Junpei's main products at the beginning of the year was mainly in the range of 10-40%, which is the largest increase ever. In 2025, Junpei had three price adjustments in May, September, and October, with mainstream products gradually increasing from 2-15% to 10-25%. For example, a portable Buddha pendant with a gold weight of 21.4g increased from about 49,260 yuan to 68,690 yuan, with a price difference of 19,430 yuan, an increase of about 39%; a lucky bag necklace with a gold weight of 16.2g increased from about 33,620 yuan to 47,410 yuan, with a price difference of 3,790 yuan, an increase of about 41%. In total, after this latest round of price adjustments, the gram price of many of Junpei's gold jewelry pieces has approached or even exceeded 3,000 yuan.