World Gold Council: The impact of the new policy on value-added tax on gold in the Chinese gold market in November is gradually emerging.

According to the Zhutong Finance and Economics APP, the World Gold Council released the "China Gold Market Monthly Review," which mentioned that the recent adjustments in value-added tax have accelerated the integration of the gold jewelry industry, and have already had a negative impact on gold jewelry consumption, which may continue to impact gold jewelry sales in the short term. However, the council believes that this move will eliminate stores with weaker financial strength and product competitiveness, making the industry structure more reasonable and healthy, and promoting a return to a focus on the "jewelry" attributes of gold jewelry through innovation.