Xinyong is selling the Ten Thousand RMB Youthful Injection for less than 1000 RMB, intensifying the price war in the medical and beauty industry.

date
17/12/2025
Currently, most of the big brand "baby face injection" products on the market are priced at over ten thousand yuan. For example, the manufacturer's controlled price for "Pureyouth" product is 16,800 yuan per unit. However, at New Oxygen Youth Clinic, the previous price of this product was as low as 4,999 yuan per unit; another "Evelan" baby face injection product has an official controlled price of 18,800 yuan per unit, but New Oxygen Youth Clinic's pricing is only 5,999 yuan per unit. Suppliers believe that New Oxygen's low-price strategy disrupts the pricing system in the market and have stopped supplying to New Oxygen. In response, New Oxygen further discounts their prices. Public information shows that on the New Oxygen mini program, a "Miracle Baby Face 3.0" product originally priced at 1,999 yuan is now available for as low as 949 yuan per unit through group purchases, and as of December 15th, over 22,000 units of this product have been sold. How does New Oxygen sell "baby face injections" that originally cost tens of thousands of yuan per unit for less than one thousand yuan per unit? In response to this, a senior professional in the medical aesthetics industry analyzed to reporters that New Oxygen's model is to attract customers with low prices as a means of attracting traffic, cooperate with upstream manufacturers of "baby face injections", eliminate intermediate links, greatly reduce the cost of the product, and achieve higher profits. It is understood from industry insiders that the cost of New Oxygen using OEM factories for OEM is much lower than that of original manufacturers, so even though they sell at a low price, they can still make very high profits.
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