Morgan Stanley: Target price for XIAOMI-W(01810) is HKD 45, rating "overweight"

Morgan Stanley released a research report stating that the management of XIAOMI-W (01810) has shown strong commitment to artificial intelligence (AI) and will elevate AI as a strategic priority for the entire group. The firm stated that the group's basic models have performed extremely well after being launched, and the company's strategy is to use AI to reshape its entire "people cars home" ecosystem. Morgan Stanley set a target price of HK$45 for Xiaomi; rating it as a buy and considering it a preferred stock. The report mentioned that Xiaomi plans to launch new electric vehicles (EV), new system-on-chip (SoC), and new AI models in the future, as well as continue to develop its overseas network. For its smartphone business, Xiaomi faces the main challenge of rising memory costs, and management will take proactive measures such as optimizing product design to strive to be a winner across cycles.