Central China: Intensive updates to AI models improve capabilities and bring new application opportunities.
Industry data shows that the domestic game market continues to maintain a relatively high level of prosperity, with an overall growth rate of 13.38% in the first quarter of 2026. Client games grew by 39.38%, international game exports increased by 31.76%, and mobile games grew by 6.28%.
Central China has released a research report stating that in the media industry, it is recommended to pay attention to high dividend/high dividend-yield companies represented by state-owned education publishing companies and advertising leader Focus Media Information Technology. These companies have characteristics such as stable cash flow, high dividend payout ratio, low valuation, and strong performance certainty. It is recommended to pay attention to Central China Land Media (000719.SZ).
Central China's main points are as follows:
AI
According to data released by the National Bureau of Statistics, the daily Token call volume in China exceeds 14 trillion, an increase of over 1000 times from early 2024 and over 40% compared to the end of 2025. The significant increase in daily Token call volume indicates that the application of artificial intelligence in China has entered a stage of rapid growth. Model manufacturers continue to maintain intensive iterative updates to models, including models such as DeepSeek V4, GPT-5.5, Image-2, Hy3 Preview, etc., which further enhances the application capabilities in areas such as long text processing, reasoning performance, agent capabilities, code writing, and multimodal, accelerating the application landing and commercialization of AI marketing, AI multimodal content, AI e-commerce, etc.
Gaming
Industry data shows that the domestic gaming market continues to maintain high prosperity, with an overall growth rate of 13.38% in the first quarter of 2026, client game growth of 39.38%, game export growth of 31.76%, and mobile game growth of 6.28%. On the revenue sharing side, overseas Google Play, China's App Store, and WeChat Mini Program games have all reduced the revenue sharing with game developers to varying degrees, which is a substantial benefit to game companies. In terms of products, heavy-duty products such as "King of Glory: World" and "Yihuan" were launched in April, which are expected to further drive the growth of the Q2 gaming market scale. These games often use multi-platform modes and are developed using UE engine, with a high proportion of PC users and Android official service users who do not require channel revenue sharing, bringing higher product profit margins. Focus on companies with long-term product operation capabilities and performance certainty, and it is recommended to pay attention to Perfect World, 37 Interactive Entertainment Network Technology Group, G-bits Network Technology, Kingnet Network.
Recommendations: G-bits Network Technology, Perfect World, 37 Interactive Entertainment Network Technology Group, Kingnet Network, Central China Land Media, Focus Media Information Technology.
Risk warning: Policy effects are not as expected; market competition intensifies; content product quality is lower than expected; AI technology and application landing progress are lower than expected; changes in regulatory policies in some areas.
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