US Stock Market Move | Apple Inc. lowers commission rate for Chinese App Store; Tencent (ADR) up nearly 2% in early trading.
On Friday, Tencent Holdings (ADR) (TCEHY.US) rose nearly 2% in early trading to $70.23.
On Friday, TENCENT (ADR)(TCEHY.US) rose nearly 2% in early trading, closing at $70.23. On the news front, Tencent's official account Gongchang Blackboard reported that Apple Inc. has adjusted its commission policy for the China App Store under the strong promotion of regulatory authorities, which has boosted the industry. In response, Tencent's PR director Zhang Jun reposted and said that this is good news.
According to the Rich Research report, Apple Inc. has reduced the commission rate for the China App Store, including lowering the commission rate for in-app purchases and paid app transactions from 30% to 25%, among other measures. The bank believes that these measures are a positive factor for the overall entertainment sector, and expects the impact on major companies' profits this year to be in the low single digits. Taking Tencent as an example, the market expects smartphone gaming revenue to grow by 11.7% to 256 billion yuan this year, accounting for 31% of total revenue. The bank estimates that 70% of this comes from the domestic market, involving around 180 billion yuan. Assuming that 30% of the revenue comes from iOS, with the commission rate reduced from 30% to 25%, the positive impact on profits is expected to be in the low single digits by 2026.
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