HK Stock Market Move | TCL Electronics (01070) rose more than 5% in the morning, driven by positive earnings and a partnership with Sony. The company's global strategy continues to deepen.

TCL Electronics (01070) rose more than 5% in the morning, with a cumulative increase of nearly 24% so far this year. As of the time of writing, it has risen by 5.12% to 12.93 Hong Kong dollars, with a turnover of 533.846 million Hong Kong dollars. In terms of news, TCL Electronics recently released a performance forecast, with the adjusted net profit attributable to shareholders for the whole year expected to be around 2.33 billion to 2.57 billion Hong Kong dollars, a year-on-year increase of 45% to 60%. This greatly exceeds market expectations. At the same time, they have reached a strategic cooperation intention with Sony to establish a holding joint venture company to take over Sony's family entertainment, technology, and service businesses, covering the entire process of development, manufacturing, sales, and customer service of products such as televisions and home audio systems. Changjiang released a research report stating that TCL's global market share has rapidly increased in recent years, with its TV global shipment market share rising from 10.7% in 2020 to 14.5% in the first three quarters of 2025, maintaining a top three position globally in terms of shipment volume. Through the joint venture company, TCL is expected to leverage the "Sony" and "BRAVIA" brand combination to enter the global high-end market, reshaping brand value and pricing capabilities. At the market level, TCL can leverage Sony's mature global high-end channels and consumer awareness to enhance the brand image in key markets such as Europe and the United States.