CICC: Raised target price of EAST BUY (01797) to HK$30, Maintained "Outperform" rating.

China International Capital Corporation (CICC) released a research report stating that EAST BUY (01797) announced its financial performance for the first half of the 2026 fiscal year, with total revenue increasing by 5.7% year-on-year to 2.31 billion yuan (hereinafter the same), slightly lower than expected. Adjusted net profit reached 258 million yuan, exceeding expectations by 68%. Due to the strengthening of the management team and the improvement in operational capabilities, the bank raised its revenue forecasts for fiscal years 2026 and 2027 by 3.1% and 4.8% to 5.19 billion and 5.9 billion yuan, respectively. Based on the improvement in gross profit margin and operational efficiency, the bank raised its adjusted net profit forecasts for EAST BUY in 2026 and 2027 by 80.2% and 32.1% to 437 million and 410 million yuan, respectively. Due to more optimistic profit growth expectations, the target price was raised by 25% to 30 Hong Kong dollars. The outperform industry rating is maintained.