National Expo Phoenix Crown refrigerator stickers sold over 2 million units in a year.

Three months after its release, sales reached 80,000 units; after eight months, it surpassed 1 million units. Yesterday, the national museum witnessed a phenomenon in cultural and creative products as sales of the "Phoenix Crown Refrigerator Sticker" exceeded 2 million units. It coincided with the one-year anniversary of its launch. Since then, tourists visiting Beijing have been advised to make sure to include this popular cultural and creative product in their itinerary.